Isn’t it part of the joy of traveling to change your environment and meet new cultures? Why would tourism professionals invest time and money to create virtual tours?
This blog examines the reasons why it is now mandatory for all serious professionals in the tourism industry to adopt 360 Virtual Tours.
Travel Requires Preparation
A person rarely sets out on a trip without making preparations. Travel planning is a major part of most people’s lives, especially when it involves traveling to distant destinations or multiple stops. The destination is what should get the traveller excited, not just the logistics of travel (which means of transport, which hotel, …)
Tourists do not buy a product. They purchase a dream, a place to escape. 360 virtual tours allow people to explore a city, venue or other leisure activities before they leave.
This will enable travelers to review many details about their travels from the comfort of home.
The rise in living standards in emerging countries has brought about a revolution in the travel industry. This has led to increased competition between the different actors as well as professionalization in their communication activities.
Professionals in the sector, such as transport managers, heads for tourism or museum managers, need to make their offerings more appealing and spread them more widely.
The Internet Has Changed the World
This is why the rise of Internet platforms like TripAdvisor and Hotel.com represents both a opportunity and a challenge to professionals in the tourism industry.
These platforms are highly visible and essential for promoting any offer. However, the commissions they charge can be significant, which results in lower revenue for different operators.
Tourism professionals have found it increasingly difficult to promote their offers through the company’s website.
The 360 Virtual Tour platform that allows you to showcase your tourism products in an interactive, high-visibility, and complete manner with wide web distribution provides real added value.
A second phenomenon, related to the growth of online solutions, is the emergence of a crisis in the tourism sector. This involves people who organize their own travel without relying on tour operators or travel agencies.
Virtual tours are a new way for tourism professionals to help people plan their holiday.
Virtual tours enable visitors to experience a place in a completely immersive way without the need to use a headset. You can thus discover your next vacation destination right from the comfort of your own home without any need for special equipment.
360 Virtual Tours Enhance your Activity
Tourism professionals will reap the benefits of 360 virtual tours. Adopting this promotional tool enhances clients’ perception of your brand. It gives you a dynamic image of a company that has adopted an efficient and modern solution to inform clients.
Visitors spend more time on virtual tours because they are interactive and fun.
Tourism professionals can now enjoy 360-degree virtual tours that offer real added value. With the rapid advancement of 360 technology, this is now possible.
This allows for more efficient production of images, and a growing number of photographers who are able to provide high-quality 360 shots at an affordable price.
While virtual travel cannot replace real experience, it can give a glimpse of the destination in the future and generate positive emotions before actually taking the first step.