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As the travel industry continues to evolve, hotel groups are always seeking new ways to enhance the guest experience and stay ahead of the competition. One of the most innovative technologies in the industry today is Matterport 3D tours, which offer a virtual walkthrough of hotel rooms, suites, and amenities. In this blog, we explore the benefits of Matterport 3D tours for hotel groups and how they can leverage this technology to stay ahead of the curve.

Enhanced Guest Experience

Matterport 3D tours allow guests to take a virtual tour of a hotel room, suite, or amenity from anywhere in the world. This technology creates an immersive experience that gives guests a sense of the space and layout of a hotel before they book their stay.

With Matterport 3D tours, guests can get a better understanding of the features, layout, and amenities of the hotel before they make a reservation, making them more confident in their decision and enhancing their overall experience.

Increased Engagement

Matterport 3D tours can increase engagement on a hotel’s website and social media channels. By showcasing a virtual tour of the property, hotel groups can offer potential guests an interactive and engaging experience. This technology creates a unique and memorable experience for potential guests, which can lead to increased social media shares and referrals, ultimately driving more bookings and revenue.

Time and Cost Savings

Matterport 3D tours can also save hotel groups time and money by reducing the need for physical tours. Rather than conducting physical tours of the property, hotel staff can direct potential guests to the virtual tour. This not only saves time for staff but also reduces the need for guests to make unnecessary trips to the hotel for a physical tour. This can ultimately save the hotel money in terms of staff time and resources.

Increased Bookings

Matterport 3D tours can help hotel groups increase bookings by providing potential guests with a more accurate representation of the property. With a virtual tour, potential guests can see the hotel’s unique features and amenities, making it easier to envision themselves staying at the property. This increased visualization can lead to a higher likelihood of booking, ultimately driving more revenue for the hotel.

Competitive Advantage

In a highly competitive industry, hotel groups are always seeking new ways to differentiate themselves from the competition. Matterport 3D tours offer a unique and innovative technology that can help hotel groups stand out from the crowd. By providing potential guests with an immersive virtual tour of the property, hotel groups can offer a more engaging and memorable experience, ultimately setting themselves apart from the competition.

Sales Enablement

Matterport 3D tours can also be used as a sales enablement tool. Hotel groups can use virtual tours during sales meetings and presentations to showcase their properties and amenities to potential clients. This technology can help sales teams provide a more interactive and engaging presentation, ultimately helping to close more deals and drive more revenue.

COVID-19 Adaptability

The COVID-19 pandemic has brought many changes to the travel industry, with health and safety concerns at the forefront of travelers’ minds. Matterport 3D tours can help hotel groups adapt to these changes by providing a contactless and virtual experience for potential guests. This technology allows guests to take a virtual tour of the property from the safety and comfort of their own homes, providing them with a sense of security and peace of mind.

Summary

In conclusion, Matterport 3D tours offer hotel groups a unique and innovative technology that can enhance the guest experience, increase engagement, save time and money, drive more bookings and revenue, provide a competitive advantage, enable sales, and adapt to changing circumstances.

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Author

Chris Lara - Owner, Creative Legacy Agency

I eat, breathe, and sleep marketing. It is my life and my passion. Manifesting dreams into reality for entrepreneurs is what I live for.

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