The goal of Commercial Real Estate Photography is always to help enhance and present the property or advancement from its lighting and at a future that the audience will probably want to be there in person. It also requires:
- Precision
- Patience
- Attention to detail
. . Planning around pre-existing conditions, such as weather, sun position or human activity, that are difficult to manipulate.
If you are thinking about using a Professional Commercial Real Estate Photographer, bear in mind that you are paying for their expertise, timing and necessary products that may add value for your property marketing.
Commercial Real Estate Photography Prices
Prices for commercial real estate photography are just like prices for properties. Prices vary depending on the type of:
- Take
- Localization
- Complexity
- Accessibility to the spaces is made easy
The amount of preparation required for 360 Photography or Immersive 3D Tours or Aerial Photography are also important.
Commercial Photography: Delivery Time
Shipping times are usually determined by the complexity of the photos and how many were taken. The amount of post-processing can affect the turnaround time.
A job in architecture can take up to two weeks for transport. Real estate transactions can be turned around in as little as 1-3 business days for the initial web gallery decision, and then again in three additional days for final shipping.
Usage License With Commercial Real Estate Photography
A permit is an agreement between the client (commercial real estate photographer) and the photographer to use the same job as a lease. It also includes the legal rights for usage as per the terms of the lease.
Professional photographers make a living from photography. They are paid according to their ability to produce striking, eye-catching imagery that customers can use to market their properties.
The final commercial real estate photos are licensed, based on usage, and not actually owned by the customer.
For commercial real estate photography the usage is typically property marketing on the: CIMLS, property websites, collateral materials, and other similar resources.
If the arrangement is shot for architects/designers, the usage can be for rivalry, portfolio, and RFP responses and any usage out of those scopes requires additional licensing.
Most photographer’s fees include a standard usage agreement for marketing purposes that covers many common marketing uses of images. However, any additional usage may be charged more so make sure everything is written down and agreed to in writing to avoid any disputes.
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